The web agency for trades companies

Websites that win the job before the first call.

Prolook builds websites for roofers, electricians, pool builders, HVAC pros, landscapers and real estate developers. In business since 2005, we make your work look as good online as it does on site, so the right customers call you first.

Inc.5000 9Years Google Partner Premier 2025 2026 Microsoft Advertising Select Partner BBB A+rating
Selected work

Work that wins work.

Eight directions for companies that build things. Put any of them next to a competitor's website. That gap is what we sell.

Azure Pools concept website hero with an aerial pool photo and serif headline

Making a pool builder look as premium as its price tag

Azure PoolsConceptPool construction

Ridgeline roofing concept website hero with bold condensed type and a red roofline

Giving a roofing crew a website with actual backbone

RidgelineConceptRoofing

Ampere and Co electrician concept website hero with cobalt circuit traces

Wiring an electrician up with a brand that feels safe

Ampere & CoConceptElectrical

Northwind HVAC concept website hero with a large thermostat dial

Turning indoor comfort into a visual promise

NorthwindConceptHVAC

Greenlaw landscaping concept website hero with serif type and a striped mowed lawn

Giving a lawncare crew an estate-grade brand

GreenlawConceptLandscaping & lawncare

Solana luxury residences concept website hero with a letterspaced serif wordmark and clay arches

Selling hillside residences with clay, light and restraint

SolanaConceptLuxury residential development

Stillwater luxury pool care concept website hero over a dark pool aerial photo

Making weekly pool care feel like a five star service

StillwaterConceptPool care

Bellcast general contracting concept website hero with safety tape and stamped badge

Building a contractor a site as solid as its work

BellcastConceptGeneral contracting

Most trades companies are better than their website. We exist to fix exactly that.

Since 2005 we have done one thing: make skilled companies look as professional online as they are on the job. No side quests, no startups, no experiments on your budget.

The difference

You today. You with Prolook.

Nothing else about your business has to change. When your website finally looks like your best work, the phone rings more.

Today
your-company.com
6.4s

Still loading…

  • ×Looks outdated next to the work you actually do.
  • ×Slow to load, clumsy on phones, buried on Google.
  • ×The job goes to whoever looks most professional.
With Prolook
your-company.com
The Azure Pools concept website shown inside a browser window
  • A site that looks as professional as your crew.
  • Fast, built for phones, easy to find on Google.
  • You look like the premium choice before the first call.
Services

Everything a trades company needs to look professional online.

01

Websites

Your website is your best salesperson. We build fast, mobile-first sites that turn visitors into phone calls and quote requests.

02

Local SEO

When someone in your area searches for what you do, you should be the answer. We make sure Google agrees.

03

Branding

A brand is more than a logo on a van. We give your company a look that customers remember and trust.

04

Photography & content

Stock photos scream generic. We put your real crews, real projects and real results on your site.

05

Google Business Profile

Your profile is often the first thing customers see. We optimize it, manage it and keep the reviews coming in.

06

Care plans

Hosting, updates, security and changes handled. You run the business, we run the website.

Sound familiar?

The problems we hear on every first call.

My website looks worse than my work.

Your craftsmanship deserves better than a template from 2012. We rebuild it to match the quality you deliver.

Fix my website

Cheaper competitors keep winning jobs I should get.

Customers cannot see your quality from a search result. A professional site closes that gap before the first call.

Look like the premium choice

I get calls, but the wrong kind.

We position your site for the jobs you actually want: bigger projects, better margins, your service area.

Get better leads

I do not have time for any of this.

You send us photos and answer a few questions. We handle everything else, from copy to launch to upkeep.

Hand it off
The alternatives

We do everything.

No time for websites and marketing? That is exactly the point.

Prolook.One flat fee, quoted up front
Generalist agencyHourly rates, broad focus
Do it yourselfYour nights and weekends
A tailor-made website, built for you
×
Copy and content written for your trade
×
×
Local SEO and your Google profile
×
Photography direction and real project content
×
×
Care plan: hosting, updates, changes handled
×
×
You own everything, in writing
Process

Five steps. Most of the work is ours.

01

Kickoff call

One conversation about your company, your best jobs and the customers you want more of.

02

Plan approval

You see the sitemap and direction before we design a single pixel.

03

Design approvals

You review, we revise. Nothing goes live without your sign-off.

04

Final walkthrough

We hand over logins, training and full ownership. Everything we build is yours. Period.

05

Launch and grow

Your new site goes live and we keep it fast, secure and up to date.

Straight numbers

No inflated counters. Just how we work.

2005.

The year we started. Same focus ever since.

100%

Yours. Domain, design, content. No lock-in, ever.

48h

From your inquiry to a concrete proposal.

1.

Senior team on your project, start to finish. No handoffs.

Credentials

Credentials, in plain text.

Working since 2005 Inc. 5000, 9 years running Google Premier Partner 2025 Microsoft Advertising Select Partner 2026 Meta Business Partner BBB A+ rating 100% ownership guarantee

You own your website, your domain and your content. No hostages, no lock-in, no exceptions. It goes in the contract, in writing, on day one.

Before you call

Questions every owner asks.

How much does a trades website cost?

It depends on scope, and we will tell you the number before we start. Every project is a flat fee quoted up front: half to begin, half at launch. No hourly surprises, no creeping invoices.

How long does it take?

Most trades sites go from kickoff to launch in four to eight weeks. The biggest variable is how fast you can approve things, because our steps are already scheduled.

Do I need to write anything?

No. We write the copy, you approve it. You know your trade, we know how to sell it.

What if I already have a website?

Even better. We keep what works, fix what does not, and you keep your domain and your Google rankings through the switch.

Why a trades-focused agency?

Because a roofer's customer and a startup's customer buy differently. We have designed for tradespeople since 2005 and know what makes their phone ring.

Who owns the website?

You do. Domain, design, content, all of it. In writing.

Contact

Let's make you the obvious choice.

Tell us about your company. Within 48 hours we will show you exactly what a professional online presence would look like for your trade. Free, no obligation.

Inc.5000 9Years Google Partner Premier 2025 2026 Microsoft Advertising Select Partner BBB A+rating